Partnership
Rally Sponsorship and Motorsport Partnership
My name is Petr Mráz. I started rallying in 2001 at the Rallysprint Blovice, and in 2009 I competed in the Czech Sprint Rally Championship in a Škoda Fabia A5. On this page you will find what rally sponsorship and a motorsport partnership can look like, what they bring to your company and how the cooperation works.
Why advertise in rallying
Rallying is one of the most popular motorsport disciplines in the Czech Republic. Events run on closed roads in different regions, and spectators stand right beside the stages. Advertising on a rally car is therefore seen up close, in motion and in an environment people remember.
High visibility
The rally car is on show throughout the whole event weekend — on the special stages, in the service park, at the start and at the finish. Partner logos appear in photos and videos from the events, which are shared further online and on social media, so the advertising keeps working long after the rally is over.
Fans’ emotions and loyalty
Rallying attracts fans who live the sport and build a relationship with the drivers and their partners. A brand linked to a rally car becomes part of the story, not just another advertising space.
A dynamic environment
Speed, dust, jumps and corners attract attention. Advertising in such an environment is remembered far better than a static roadside billboard.
Association with sporting performance
Motorsport is about engineering, precision, reliability and teamwork. A rally partnership helps show that these values matter to your company too — whether you manufacture, trade or provide services.
Regional and wider reach
Rounds of the Czech Championship take place in different regions, so your advertising reaches people in the areas where you operate or want to be seen. Some events also have an international entry.
What a partnership includes
- your logo on the rally car — from a small space up to the main livery,
- your logo on support vehicles and on the crew’s and service team’s clothing,
- presentation of your company at events, press conferences and social occasions,
- display of the car and crew at your exhibitions, trade fairs and corporate events,
- promotional materials with your logo and a description of your business,
- your logo with a link on this website and mentions in photos and videos from the events,
- a ride in the rally car for your business partners and guests.
The scope can be tailored — from a small logo to the main partner of the season.
How the cooperation works
- A short conversation — what you expect from the advertising, whom you want to reach and in which region.
- A tailored proposal — placement and size of the logo, scope and duration of the cooperation.
- A contract — clearly defined deliverables, dates and price.
- Regular updates — after each event you receive photos and a short summary you can use in your own communication.
Partners so far
Denso, Pohoda, Olympia Mladá Boleslav, Fabok, ESA logistika, Železářství – elektro V. Kuneš and NOKOV have supported me so far. Thank you for your trust.
Frequently asked questions
How much does rally advertising cost?
The price is set individually according to the scope of the cooperation — the size and placement of the logo on the car and what else the partnership includes (events, exhibitions, promotional materials). I will be happy to prepare a specific offer for you.
Is rally advertising suitable for a smaller company?
Yes. A partnership does not have to mean being the main partner. A smaller logo on the car or a presentation at a regional event can also make sense for a local company that wants to be seen in its region.
What is the difference between advertising and partnership?
Advertising mainly means placing a logo on the car. A partnership is a broader cooperation — the company appears in the crew’s communication, at events, and can use the rallies for its own business relationships.
Where will my logo be visible?
On the rally car throughout the event weekend, in photos and videos from the events, on support vehicles and team clothing (as agreed) and with a link on this website.
Can the car be displayed at our event?
Yes, displaying the car at a corporate event, exhibition or trade fair is a common part of a partnership. The car has already been displayed, for example, at the Olympia shopping centre in Mladá Boleslav.
Can rally advertising be treated as a business expense?
The cooperation is based on a contract and an invoice for advertising services. For the specific tax treatment, please consult your accountant or tax adviser.
How long does the cooperation last?
As agreed — from a single event to a whole season. We will adjust the length and scope to your goals.
How can I contact you?
The quickest way is by e-mail at [email protected] or by phone at +420 602 835 555. You can also use the contact form on this website.
Contact
I will be glad to meet you and discuss everything. E-mail: [email protected] · Phone: +420 602 835 555
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